YouGov prediction 2 weeks out gives Tories 359 MPs while Labour falls sharply
Pollsters, marketers and leaflet-printers turn their attention to Westminster
UK polling group buoyed by shift in its business model
Companies analysis from our sister publication
Polls indicate British opinion could yet be won round to May’s deal or Norway option
Campaigners face up to tough task of shifting mainstream parties’ focus from independence
Boring old business data could offer better prospects
Labour expected to take 3 flagship boroughs from Conservatives in May contest
Three polls reveal pessimism over talks and growing support for second referendum
Large numbers on both sides did not prioritise impact in EU referendum, poll finds
YouGov model shows Theresa May falling short of a majority
Theory that campaigns do not matter in outcome of a vote will be tested to the limit
PM drops one of Britain’s most emotive political issues into election
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