Business class: When will the UK reach peak Aldi and Lidl?
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Specification:
Introduction to business and business strategy
Click to watch the video below and then answer the questions:
When will the UK reach peak Aldi and Lidl?
Analyse the tactics used by discounters such as Aldi and Lidl which have contributed to their success
Assess the importance of selling a range of ‘premium products’ to a supermarket such as Lidl
Aldi and Lidl are private limited companies. Do you agree that that this business structure always acts as a ‘tremendous strength’ for a business in the supermarket industry?
Peter McGinn, Harton Academy
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